Because life is sacred to Mother Earth and all of her children.

Because  there is enough for everyone.

Because saying "Life Isn't Fair" does not excuse us from trying to make it so!

Because what we choose to eat does make a difference.
"Take sides. Neutrality helps the oppressor, never the victim. Silence encourages the tormentor, never the tormented.
               Ellie Wiesel, Nobel acceptance speech (1986)

"As long as men massacre animals, they will kill each other.  Indeed, he who sows the seeds of murder and pain cannot reap joy and love."
                              Pythagoras (6th Century B.C.)

"There's nothing more difficult than waking someone who is only pretending to be asleep." 
                             Bishop Desmond Tuttu
"All beings tremble before violence.  All fear death.  All love life.  See yourself in others.  Then whom can you hurt?  What harm can you do?"   Buddha
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   Dear Colleagues:

As long as we think the issue is the treatment of animals, we will seek to make that treatment more “humane.” But because animals are property, that goal is unreachable as a practical matter. The treatment of animals will always constitute torture under the most “humane” circumstances. And the “treatment” (or welfarist) approach ignores that it is morally wrong to kill animals even if we treat them “humanely,” which we cannot do anyway. Welfare “reforms” not only fail to provide any significant protection for animals; such reforms actually make matters worse because they encourage the public to feel more comfortable about animal exploitation and to continue to consume animals and animal products. The problem is use, not treatment. The goal is to abolish animal use, not to regulate treatment. The means to the goal? Go vegan and educate others about veganism.

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If you are not vegan, go vegan. It’s easy; it’s better for your health and for the planet. But, most important, it’s the morally right thing to do. If you are vegan, educate everyone you can about veganism.

The World is Vegan! If you want it.

Gary L. Francione
©2011 Gary L. Francione

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    We stand at the crossroads.  One path leads to catastrophe and cataclysm. 
One path leads to a bountiful life for all living creatures and the planet they live on.
How we handle the challenges we face in the next few decades will determine which path we choose.
Climate Change, Peak Oil, Food Production, Economic Collapse, World Hunger, World Peace and World Poverty: These are the Problems. 
Greed, Insensitivity, Governmental Corruption (at home and abroad), and Rogue Multi-National corporations: These are  the Villains,
Compassion and Community are the Heroes.
FEATURED BOOK: Introduction to Animal Rights  by Gary L. Francione
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